Chanel celebrates the 80s joie de vivre with a parade of essential pieces re-worked from Karl’s archive. An ode to the past and an invite to live the present to the fullest.

“Because fashion is about clothes, models and photographers. Karl Lagerfeld used to photograph the CHANEL campaigns himself. Today, I call upon photographers. I love the way that they see CHANEL. It supports and inspires me.”

-Virginie Viard

For Chanel Spring/ Summer 2022 the duo Inez & Vinoodh realised a series of five films featuring muses of the Maison all repeating the same gesture, a camera in hand. A gesture which turns out to be key to the inspiration that led Creative Director Virginie Viard in the development of the collection. Indeed she reveals: “It’s a magical object and a sexy gesture, which evokes so many memories. I used to love the sound of flashbulbs going off at the shows in the eighties, when the models were on a raised runway. I wanted to recapture that emotion.”
On Grand Palais Éphémère’ catwalk we saw a parade of very essential bathing suits in gold or white with black trimmings. Short dresses in pink or mauve tweed, fishnet skirts, jackets embellished with multicolour crochet and denim suits. Prints, soft quilted bags and large chains all enhanced that 80’s vibe the collection winked to. The joie de vivre and the amusement of the models walking the show felt palpable even for those who watched it from a screen who, all of a sudden, felt this uncontrollable need to rock life! J’adore!


Creative freedom


A collection that rethinks the concept of fashion as a manifestation of power and full representation of creativity, investigating the historical legacy and future of femininity. The looks in Dior’s FW24 collection convey the radiant power of a pluralistic, autonomous and versatile femininity, reactivating that key moment of creative freedom of which Miss Dior is the emblem.




The Fall Winter 2024 collection by Maximilian Davis is an interpretation of the 1920s through a modern lens, particularly inspiring as it offers a new perspective on the elegance and rebellion of that era.




Like the scorched landscape that offers its harsh yet fertile land, Bottega Veneta’s FW collection invites reflection and hope. It is a testament to the inner strength that emerges from the trial by fire, conveying a message of resilience and rebirth as life’s challenges are faced.


Elegance and Tradition


To celebrate and renew the invitation to an open dialogue with the city of Milan, Loro Piana FW24 reiterates its delicate and calm language of making fashion, a Loro Piana method, that is, the absolute search toward the consistency of product history and above all a sustainable and reliable fashion idea.


Nightly Tribute


Emporio Armani pays homage to a luminous night sky, quilted with stars and ruled by a shining moon. The FW 24 collection captures a chromatic sensation and translates it into wearable forms.