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Loro Piana unveils its new campaign shot in the south of France: a series of portraits capturing effortless elegance

Shared values of art, architecture, and design reveal, together with fashion, a new vision of refinement and visual exploration. Two iconic cultural landmarks provide the backdrop for these Loro Piana images: La Colombe d’Or and the Fondation Maeght. 

  • MUSE FASHION
Fragments in motion
through the urban soul of Sarah van Rij

Through Sarah van Rij’s lens, the city unfolds as a cinematic collage, where fleeting gestures and chance encounters trace unresolved narratives of contemporary urban life, revealing the subtle tensions, hidden textures, and ephemeral rhythms that define modern existence.

  • PHOTOGRAPHY
    • MUSE FASHION

    In Gucci’s “La Famiglia” the wardrobe transforms into a stage for an imaginary family and the stories they share

    • MUSE FASHION

    Balenciaga returns to the body, placing it once again at the heart of real life under Pierpaolo Piccioli’s new direction

    • MUSE FASHION

    Bottega Veneta chooses to return, together with Louise Trotter and Juergen Teller, to the roots of the Maison: iconic locations in the city of Venice

    • MAIN FASHION

    A Zegna family closet, a place where pieces of memory are kept, where everything worth remembering is gathered

    • MUSE FASHION

    Through endless rooms and corridors: Coco Crush’s secret game of hide-and-seek in the living spirit of the Château Marmont

    • MAIN FASHION

    Brioni reinvents the Grand Tour with pieces that live with the wearer, from the office to the mountains and into the evening

    • MAIN FASHION

    Sartorial exploration between heritage and freedom of a conscious future. Brunello Cucinelli redefines the dialogue between man and nature

FASHION / BEAUTY

Within the intimate space of the studio, Mathilda captures a vision of effortless grace

In simple shots, Mathilda Gvarliani presents an essential, sophisticated vision of fashion. Captured by Sean and Seng with styling by Monika Tatalovic, her unique beauty highlights the strength of minimalism and a presence that lingers beyond the frame.

  • MUSE FASHION

Behind the lens: Jessica Miller in a story of quiet power and modern fashion

Jessica Miller radiates a timeless, effortless beauty through Marc Hibbert’s lens. Under the thoughtful styling of Jéssica Falcão, Fall/Winter 2025 takes on a distinctly personal narrative—where meticulous tailoring intersects with contemporary expression.

  • MUSE FASHION

Wandering Paris: Taylor reveals herself amid the city’s rhythm through Laura Marie Cieplik’s eyes

Discover the story crafted by MUSE: Taylor channels the essence of FW25, where urban contrasts meet effortless sophistication—captured by Laura Marie Cieplik and styled with vision by Javier De Pardo.

  • MUSE FASHION

Redefining today’s feminine beauty as seen in the Prada Fall/Winter 2025 Collection

Betsy embodies the spirit of the collection, as Miuccia Prada and Raf Simons redefine feminine beauty, freeing it from convention. Photographed by Scott Trindle against Budapest’s architectural backdrop, with styling by Jéssica Falcão, she balances precision and modernity in every frame.

  • MUSE FASHION

Time to Bloom: weaving iconic seasonal pieces into a modern narrative of fall and winter style

In a verdant setting poised to bloom, MUSE for the Issue 66 unveils the season’s best of Fall/Winter 2025, a story that brings together the most iconic pieces, weaving settings, garments and photography into a modern narrative.

  • MUSE FASHION
    • EXHIBITION

    Sculpting the body and weaving time as Alaïa
    meets Dior in Haute Couture

    • EXHIBITION

    An archive in motion where Helmut Lang’s legacy continues to shape the aesthetics of contemporary generations

    • JEWELRY

    Cartier transforms jewellery into miniature masterpieces En Équilibre between naturalism and stylization

    • MUSE FASHION

    Modern Times: Fall/Winter 2025 season seen through open settings and intimate indoor spaces

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CULTURE / TALKS

Bugonia chronicles the fractured minds of faith, fear and corporate paranoia

Aliens in suits and ties, delirium and disinformation—in Yorgos Lanthimos’ unsettling new sci-fi satire, Emma Stone and Jesse Plemons navigate a world where conspiracy blurs with reality and the absurdity of belief becomes a mirror reflecting our own society’s disquieting truths.

  • CINEMA
    • MUSE TALKS

    Tecla Insolia’s instinctive grace carries a rare intensity, as revealed in the conversation with MUSE Magazine

    • MUSE TALKS

    From loitering in the fields of Gloucestershire to commanding Westeros, Emma D’Arcy turns stillness into a stage

    • MUSE TALKS

    Sienna Miller on walking between worlds: from the intimacy of theater to the transformative spirit of Gucci

    • CINEMA

    Die My Love: a shattered domestic world told through Grace’s eyes

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ART / PHOTOGRAPHY

The world reflected through Martin Parr’s eyes: chaos, excess, and subtle irony within the habits that shape our lives

In the exhibition Global Warning at the Jean De Paume Gallery in Paris, Parr examines crowded beaches, shopping centers, and global tourists with wit and precision, revealing the contradictions of leisure and modern consumerism without moralizing.

  • PHOTOGRAPHY
    • PHOTOGRAPHY

    Nan Goldin’s intimate revolutions: capturing a generation through friendship, desire, and unflinching truth

    • EXHIBITION

    The body writes its own rules: who speaks, in what language, and what if the body becomes its own Subject?

    • PHOTOGRAPHY

    THINK LOVE: when a kiss beneath a red veil turns photography into a manifesto for the future

    • EXHIBITION

    The Jeff Koons Continuum where a porcelain tank, a Roman goddess, and a century of art redefine spectacle

Read more

LIFESTYLE

    • EVENTS

    Audemars Piguet at 150: tracing the journey where time itself becomes a canvas for revolution and mastery

    • EXHIBITION

    At Montblanc Haus, the pen becomes a passage through history, imagination and self

    • EVENTS

    Celine’s Milan flagship turns Italian marbles, gold staircases, and curated art into a dialogue of fashion and culture

    • EXHIBITION

    Miami Beach after Art Basel 2025: the city still pulses with galleries, installations, and a global vision of art

    • EXHIBITION

    Van Cleef & Arpels transforms Tokyo’s Metropolitan Teien Art Museum into a living journey through Art Deco and jewelry

    • EXHIBITION

    Classical myths and high jewelry converge in Cartier’s immersive story in Rome

    • JEWELRY

    Cartier LOVE reinvents the iconic 1969 bracelet with a new harmony of design, gesture, and eternal connection

    • EXHIBITION

    Louis Vuitton at the intersection of art, craftsmanship, and emotional journeys: an immersive exhibition celebrates 170 years of innovation and iconic collaborations

Read more

MAIN magazine

The aesthetics of obsession: how Marty Supreme translates aesthetic fixation into a global cultural language

The new A24 film Marty Supreme, directed by Josh Safdie, transcends the boundaries of the traditional sports genre. It’s a visual and cultural canvas that reframes 1950s aesthetics through a modern lens, brought to life by a cast that blurs the lines between cinematic performance and fashion iconography.

  • CINEMA

Richard Avedon: Facing West and an America Stripped of Myth, Seen Through Its Faces

At Gagosian London, Facing West reveals one of Richard Avedon’s most uncompromising bodies of work. Far removed from fashion and celebrity, the series confronts the American West through the faces of workers, communities, and individuals rarely granted visibility—stripped of myth, performance, and spectacle.

  • EXHIBITION

Inside the evocative world of Ludovic Nkoth, where vulnerability meets strength and histories are painted into life

Through figurative paintings that combine autobiographical elements, references to colonial history, and traditional African symbols, and with an intense use of color, Ludovic Nkoth’s works convey strength, pride, and a sense of belonging.

  • MAIN WORDS
    • MAIN FASHION

    On the edge, at the precise point where risk becomes language. Dsquared2 and winter as an act of realignment

    • PHOTOGRAPHY

    The final prints, the last color: William Eggleston and the end of a photographic era

    • MAIN WORDS

    Boyd Holbrook Explores What It Means to Be Authentic — From Kentucky Roots to Creative Freedom

    • MAIN WORDS

    From forest to gallery: Giuseppe Penone transforms trees, shadows, and breath into a living dialogue between art and nature

Read more

TRAVEL / DOCUMENTS

Rome—the City of Cults: a living mosaic of hidden rituals, secret histories, and devotion that refuses to fade with time

And what about today? Today, Rome appears as a confused metropolis, its skyline still dominated by the dome of St. Peter’s. Yet the truth is that Rome continues to radiate extraordinary spiritual vitality.

  • TRAVEL

The Architect behind the movies: how John Lautner turned Los Angeles into a cinematic landscape

From hovering houses and impossible hillsides to the Chemosphere and the Sheats-Goldstein Residence, Lautner’s vision reshaped architecture as spectacle, influencing Hollywood, pop culture, and the way modern life is staged on screen.

  • ARCHITECTURE
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