MANIFESTO

#63

CHANGE OF SPACE

LORO PIANA

2023.09.14

Photography TUNG WALSH

Fashion SARA GILMOUR

The wandering spirit is the key to the coming season. The collection takes us far away, on a journey that allows us to discover the lands from which the brand’s craftsmanship comes to life.

LORO PIANA FW23

EXCELLENCE, IN MOTION

 

An extraordinary journey through remote destinations is what Loro Piana’s Fall Winter 23 collection brings to life. A search for distant sensations and flavors, a direct contact with nature and the quality of an exceptional world. The wandering spirit is the key to the coming season. The collection takes us far away, on a journey that allows us to discover the lands from which the brand’s craftsmanship comes to life. A unique savoir faire that includes innovative materials and sublime choices in terms of shapes and colors. The entire process of fiber processing and transformation gives a not inconsiderable added value to each garment. The contrast of distant elements gives even more sophistication to the collection: flowing, soft and feminine lines are juxtaposed with firm cuts that draw on the male wardrobe, soft and delicate prints are placed side by side with more structured patterns, and refinement finds the right key to also be called practical. Every detail is a description of an extraordinary life, a special experience, spontaneous and casual.

THROUGHOUT THE STORY FULL LOOKS LORO PIANA.
THROUGHOUT THE STORY FULL LOOKS LORO PIANA.

The magnitude of the landscapes in which the collection travels, their colors and spirit are mirrored in the vastness of the proposal, moving from elegant to rugged, ultralight to cocooned, city to weekend. What stays, across the waves, is the artisanal mastery with superlative fibers, and an idea of stylish playfulness in mixing items.

THROUGHOUT THE STORY FULL LOOKS LORO PIANA.

The journey that Loro Piana decides to give the viewer starts precisely from the choice of colors. Peru is an intense country, characterized by a strong culture, described here with soft but bold colors, and a unique combination of linen, cashmere and CashDenim. Darker shades of brown and gray, on the other hand, hark back to New Zealand, with far more structured garments in fine wools and leathers. This is the turn of Australia, described thanks to jerseys with soft, oversize lines accompanied by tartan patterns: foundations of aspects such as delicacy, lightness and practicality. Shearling, on the other hand, transports us to the desolate and unspoiled moors of Mongolia, where knits become more substantial and tones return to the harmony of nature and the earth. The collection is enveloping and warm, just like the atmospheres evoked. Great craftsmanship is present everywhere, ranging from elegant designs to more practical and durable garments. The style of equestrian-inspired outerwear is unmistakable, while capes and coats are embellished with superlative embroidery, and sporty cabans have well-structured shapes; blousons and kilts, on the other hand, tell a simpler, less formal vision. The casualness of the knitwear echoes all the materials used, with unparalleled and extraordinary weaves and color patterns. Footwear complements the looks sublimely, there are riding boots, but also ballet flats and low-heeled shoes, shearling moccasins and Cashfur boots. Soft silhouettes, simple lines and sartorial precision define Loro Piana’s new proposals. The idea behind the collection is precisely to create an immersive experience and journey to discover faraway countries where the noble fibers that have made the brand’s history, such as cashmere, vicuña, leather, merino wool, and lotus plant fibers, come from. Another part of the extraordinary Italian Maison that focuses on sensation, the creation of sublime and unique garments as elements that give a true sense of excellence and research.

THROUGHOUT THE STORY FULL LOOKS LORO PIANA.
CLOSER

2024.02.19

Our Muse Jennifer is wearing the best of the season while is captured by the photographer Paolo Zerbini and styled by Francesca Cefis.

THE SEASON SS24

UPLIFTED

2024.02.19

Nora photographed by Valentin Hennequin and styled by Asier Rodriguez is wearing the best of the season.

CHANEL

ETHEREAL

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Muse Alix Bouthors through the gaze of Iñigo Awewave interprets the CHANEL SS24 Collection, an ode to freedom and movement.

SPRING SUMMER 24

UP AHEAD

2024.02.19

Vikky photographed by Jackie Kursel and styled by John Colver is wearing the best accessories the season.

REFINED

2024.02.19

THE BEST OF THE SEASON

 

The accessories accompanying the Spring Summer 2024 season are shot in their refined and sophisticated details by Louis De Roffignac.