In the latest Haute Couture collection, CHANEL’s aesthetic is expressed through a new form of essentialism, where refinement meets spontaneity. The collection unfolds in an organic color palette: ecru, moss, ivory, chestnut, deep black. The silhouettes, subtly androgynous, borrow proportions from the male wardrobe to return freedom to the female form. No constraints, no restrictions—just garments that follow the body’s movement and enhance its grace.
Among the protagonists is the Maison’s signature fabric: tweed, reimagined in unexpected ways. It becomes knitwear in a white coatdress trimmed with embroidered braids; it transforms into mohair in woodland and ripe grape tones; it blends with feathers and bouclé to evoke the effect of fur. The result of these new interpretations is both tactile and sophisticated. The campaign thus becomes haute matière.
We witness the reappearance of another recurring icon in Gabrielle Chanel’s symbolic universe: the wheat stalk, returning as a totemic detail. If you look closely, you can find it delicately drawn on jewel buttons, embroidered along necklines, or woven like feathers into chiffon ruffles. It is a symbol of abundance, yes, but also of the Maison’s deep roots and enduring legacy. In the final crescendo of the runway, the collection opens up to a luminous, radiant chapter: golden reflections, metallic lace, and lamé in the burnt shades of orange and copper.
With this collection, CHANEL reinterprets couture as a space for reflection: there is no nostalgia, but a living memory that takes shape in a sophisticated form of essentialism. It is a return to the origins with a forward-looking gaze, as the Maison renews its aesthetic vocabulary without ever abandoning its identity. An invitation to rediscover the elegant power of what is essential.
